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According to Richard Koch, the author of the business classic about the Pareto Law ("The 80/20 Principle”), our top six business relationships account for more than all of the rest of our contacts. No more than six people. He points out that 80 percent of the value of our relationships comes from 20 percent of our relationships. Are you one of those who, according to Koch, spend much less than 80 percent of your attention on the 20 percent of relationships that create 80 percent of that value?
 

Many executives are at a loss when it comes to networking on social media, particularly if they are relatively new to it, or if they are simply more comfortable with face-to-face interactions.

executive_networkingIt’s important to remember that social media networking is still networking—the essence doesn’t change just because it takes place online.

So let’s review what networking is (according to the Random House Learner’s Dictionary of American English):

“The informal sharing of information and services among individuals or groups that have a common interest”

BlueSteps recently hosted an #ExecCareer Chat on the topic of social media profiles, featuring Samuel Dergel, from Stanton Chase, Daniel Galin, from Daubenspeck and Associates, and Per-André Marum, from Panamera Search.

Some of the questions asked included:

BlueSteps recently hosted an #ExecCareer Chat on the topic of LinkedIn networking, featuring John Touey, from Salveson Stetson Group, and Stephen Van Vreede, from BlueSteps Executive Career Services.

Some of the questions asked included:

For more on this topic, register for the "Top Strategies for Networking with Executive Search Consultants” webinar.

An integral part of any executive’s career strategy should involve networking and forming relationships with executive search consultants. Whether embarking on a job search or proactively managing their career progression, all executives should make time to work with search consultants.

Although retained executives search consultants work for the hiring organization, not the candidate, it is possible to build mutually convenient relationships with them to improve your career.

BlueSteps recently hosted an #ExecCareer Chat on the topic of in-person networking, featuring Cathy Logue, from Stanton Chase, Susan Goldberg, from SGES, and John Touey, from Salveson Stetson Group.

Some of the questions asked included:

I picked up the phone, surprised by the caller ID; it was someone from a former social circle with whom I hadn’t talked to in years. There was little in common for us and, quite frankly, nearly every time I came into contact with her, she wanted to sell me something. But, after a lapse in communication of three years, I was intrigued to see her number pop up on my phone.

Was she getting married? Maybe she was moving to my neighborhood? Did she have a new job? Perhaps she was changing churches and wanted to visit mine? Curiosity got the best of me and I answered the call.
“Hi. I’m surprised to see your number. What’s new with you?” I said.

I get a lot of questions about using LinkedIn. For some of them, the answer is obvious. Should you put up a profile picture? Yes, of course. Some questions, however, have no definite answer.

Bear with me, as I try to explain some of the tricky situations you might encounter while using LinkedIn:
 

Is it a good idea to accept all invitations to connect on LinkedIn? If not, what criteria should be followed?

LinkedIn is business networking on steroids. Imagine going to a conference and receiving fifty business cards in 10 minutes, that’s how crazy it can get. But like typical networking events, some of the LinkedIn invites you receive will be of no interest to you.

Don’t accept all invites you get. Connect with a purpose.

Oscar*, a recently down-sized finance executive, had no interest in attending the wedding of a neighbor’s daughter. His lack of motivation to engage in social activities was a common side effect of corporate terminations. In fact, he was more apt to engage in a pity party than a celebratory reception. But, realizing that “happy wife, happy life” had longer lasting consequences, he acquiesced to his wife’s urgings to attend, albeit unenthusiastically.

Most executives that are not in technology or media companies cringe when blogging is suggested to them. The stereotype of bloggers is that of people ranting and raging on ridiculous topics, or writing a daily diary of their mundane lives. Well, it may have started that way but it has evolved into a strategic marketing tool for both companies and professionals wanting to advance their careers.

Rationale for Blogging

Is there a compelling rationale for executive blogging? Yes. In fact there are statistics that demonstrate that as well.