Home

Marketing has never been more integrated within the business, and never more challenging to execute. As customers demand more and businesses look to run lean and mean, it’s harder than ever to get it all done.

That doesn’t mean marketing executives are backing down. Instead, they’re looking for solutions and charging ahead, driving a loyal customer base by thinking outside of the box, and even taking it back to the basics.

 

Staying Compliant in Highly Regulated Industries

Overcome it: Provide compliant materials

With 2019 right around the corner, it’s time to think about what the new year holds for your executive career. If it’s time to make a change, or at least prepare for one, it’s not about just brushing up your resume and having it ready for executive recruiters.

It’s also about polishing and optimizing your LinkedIn profile to make sure it attracts opportunities and supports your candidacy for right-fit leadership roles and serves as a tool to build and track your network—an important part of any executive job search strategy.

As a LinkedIn profile strategist, I see a lot of profiles in their un-optimized format and have compiled a list of what to avoid doing on LinkedIn, that in fact, most of my clients were doing before coming to me.