The majority of candidates, executive though staff, write resumes and apply to jobs in roughly the same way…writing a cover letter to focus a static resume.
I’ve written in previous articles to “Stop Writing Cover Letters, and You’ll Get More Interviews”, and described why cover letters are an obsolete tradition in today’s job search. In the 15 seconds the average hiring manager spends making an interview/no interview decision…most hiring managers make their decision based on a resume – not a cover letter. In a recent Linkedin poll, over 80% of hiring managers stated that they read resumes first.
Yet, the majority of candidates mistakenly use a cover letter to demonstrate why they are perfect for a position.